If statistics are to be believed, it seems that most in HR have realized that social recruiting is something they have to embrace. According to Jobvite, 94% of HR professionals surveyed are currently using or plan to use social media in their recruiting efforts.
That's only good news, though, if you're using it correctly. Social media is most effective as a hiring tool when it's used to recruit passive candidates. According to that same survey, only 52% of those using social media are using it in this way. The upside here is that passive recruiting is the most effective way to attract top performers. So, if you use this new channel how its most effective, not only will you get the most out of it, you'll also improve your ability to attract the candidates who will add the most value to your organization.
Now, how do you do that? More good news here, the answer lies down the hall with your colleagues in marketing.
Dreaming of filling those empty positions with A-level talent? Since most "stars" are already plugged in somewhere, you have to attract and pursue top performers with some finesse. You can attract high-caliber people, but you must understand what motivates them to invest their talent in your company. Take a proactive approach to promoting the things that make your company unique like core values, working culture and new opportunities. Potential employees can get a snapshot of what it’s like to work with you. This helps them to determine whether your company is a good fit for their talent and ability.
Need some tips for attracting top performers? Try these four ideas and get noticed by 5-star people.
The Houston Chronicle recently listed some of the biggest problems that prevent effective team work. These include bad leadership, poor goal planning, personality clashes, and poor communications. Some basic team building exercises will not only provide a way to identify these problems before they start becoming an issue, but also serve as a way of addressing them.
Getting employees to work together as part of a team can be a greater problem than just grouping them together, selecting a leader, and giving the new team a goal to accomplish. Often people have to learn to operate and produce as part of a team. Otherwise, big problems can arise if they don't have the team mindset and can't effectively work together.